Ethics: How to Ensure Zombie Ethics Won't Kill Your Business

The walking dead aren't the only threat to your business. So are several dangerous, even terrifying myths about what ethical leadership is and is not. This fun and distinctive webinar will present what Forbes contributor Bruce Weinstein, The Ethics Guy, calls "zombie ethics"-myths about accounting that hinder your ability to serve your clients and enjoy a thriving business. Taking a page from Nobel laureate Paul Krugman's recent work, zombie ethics are ideas about ethical leadership that deserve to remain buried but keep resurfacing from time to time. They walk the earth and wreak havoc. In this engaging webinar, The Ethics Guy will show you how to send them back to the cemetery for good. You can then fearlessly bring in new business--and watch your practice soar! This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Presented by Bruce Weinstein

CPAs, CFOs, controllers, internal auditors, board members, business owners, attorneys, entrepreneurs, compliance professionals, HR managers, meeting planners

After attending this presentation, you will be able to:

• Discuss better ways to lead your practice without fear, which may lead to higher client retention and additional business opportunities
• Recognize the myths about ethical leadership

We'll closely examine several myths about ethical leadership that continue to plague businesses like yours. You'll learn why these ideas deserve to be put to rest for good and what should take their place. This will be an ethics webinar unlike any you have ever taken-because it will be both entertaining and rich in content!

Review presenter Bruce Weinstein's Forbes.com columns (optional)