Ethics: How Successful CPAs Use AI The Right Way

Artificial intelligence (AI) and ChatGPT are hot topics in the news, but what exactly are they? How might AI enhance your accounting practice? What are some dangers it presents and how can you avoid getting trapped in them? This engaging, timely and fun webinar will help you appreciate the benefits and ethical challenges of using AI in general and ChatGPT in particular in your work as a CPA. You'll come away with clear guidelines about what you need to consider if you decide to incorporate AI into your business. Note: this program qualities for one CPE credit in behavioral ethics! Also, it will be useful to you, even if you're not a CPA. This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Presented by Bruce Weinstein

CPAs, CFOs, controllers, internal auditors, board members, business owners, attorneys, entrepreneurs, compliance professionals, HR managers, meeting planners

After attending this presentation, you will be able to...

• Distinguish the concepts surrounding AI that are relevant to your accounting practice
• Evaluate how Do No Harm, Prevent Harm, Be Fair, and other powerful ethical principles serve as the basis for using artificial intelligence with ethical intelligence
• Analyze a case study about a CPA's challenge in using AI the right way
• Solve four timely questions about the role that AI plays in your practice and beyond
• Apply three takeaways you will get in the webinar's concluding Call to Action

The major topics covered in this course include:

• Four key aspects of artificial intelligence that you need to know as a CPA: machine learning, generative AI, large language models, and GPT
• The role that five powerful principles - the principles of ethical intelligence - play in using AI the right way
• Short writing exercises (30 seconds each) that will deepen your understanding of the topic
• Answers to several crucial questions about how to use artificial intelligence with ethical intelligence

None, but you'll be ahead of the game if you read the short Forbes.com article, "Why Smart Leaders Use ChatGPT Ethically And How They Do It," written by Dr. Bruce Weinstein, the instructor for this webinar